AUSSENWIRTSCHAFT AUSTRIA

AFRICA DAY 2026

19 – 21 Oct 2026 | Vienna, Austria

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Event agenda

Monday, 19 October 2026

08:00 - 09:15

Registration

Location:Ground Floor - Julius Raab Saal

09:00 - 09:30

Video Presentation: Where to Invest in Africa

Location:Ground Floor - Julius Raab Saal

09:30 - 10:00

Opening & Welcome Remarks

Location:Ground Floor - Julius Raab Saal

2 speakers

10:00 - 10:20

10:20 - 10:40

Integration as Strategy: Positioning Africa in a Changing Global Economy

Location:Ground Floor - Julius Raab SaalTrack:Keynote

1 speaker

10:40 - 10:50

Inspirational Speech

Track:Keynote

Beyond Limits: Leadership Lessons from Africa and the Top of the World

1 speaker

10:50 - 11:10

Coffee Break

Location:Ground Floor - Julius Raab Saal

11:10 - 11:50

Africa's Next Growth Engine: Industry, Enterprise and Global Partnerships

Location:Ground Floor - Julius Raab SaalTrack:High Impact Conversation

Africa is emerging as one of the world’s most dynamic growth regions, driven by industrial expansion, entrepreneurship, and deeper regional integration.

11:50 - 12:00

Scaling Against the Odds: A Creative Entrepreneur's Journey

Location:Ground Floor - Julius Raab SaalTrack:Keynote

From building one of Africa's leading content production companies to navigating the realities of entrepreneurship in a rapidly evolving market, Eugene Mbugua shares his journey of resilience, innovation and growth.

1 speaker

12:00 - 12:30

Austria's Africa Agenda: From Policy to Market Impact

Location:Ground Floor - Julius Raab SaalTrack:High Impact Conversation

Africa is increasingly becoming a strategic priority for European economic engagement — but how can Austria move from policy ambition to tangible market impact?

2 speakers

12:30 - 13:30

Lunch Break

Location:Zone C1 - Foyer

13:30 - 14:25

Delivering Infrastructure in Africa

Location:Zone C1 - Room 6 (Rudolf Sallinger Saal)Track:Unlock Opportunities

Africa’s infrastructure demand is growing rapidly — but how can Austrian companies access and develop projects? And how can they benefit from funding and investment initiatives, such as the European Commission’s Global Gateway Strategy?

3 speakers

13:30 - 14:25

Gazelles, Disruption and the End of Old Growth Stories

Location:Zone C1 - Room 1Track:Discover Africa

1. Impulse talk: Africa Reframed - New Narratives, New Business Realities 2. Expert chat: Africa Reimagined - Creativity, Tech and the Next Business Frontier

5 speakers

13:30 - 14:25

No Blueprint: Four Regions. Four Different Success Stories.

Location:Zone C1 - Room 4Track:Enable Business

There is no single recipe for doing business in Africa. What works in Morocco may fail in Kenya. What opens doors in South Africa may not work in West Africa.

1 speaker

13:30 - 17:00

B2B Meetings with Austrian Commercial Counsellors

Location:Zone C1 - Room 5Track:B2B Meetings with Austrian Commercial Counsellors

Take the opportunity to meet the Austrian Commercial Counsellor for your region of interest during our open time slots for informal exchange. No prior registration is required. First come - first serve!

13:50 - 16:30

Market Snapshots

Location:Zone C1 - Room 2Track:Info Session

The Austrian Commercial Counsellors | Wirtschaftsdelegierte provide concise briefings on their respective markets, offering an overview of current conditions, key opportunities, and challenges across their regions.

6 speakers

14:30 - 15:25

Building Successful and Sustainable Business Through Local Value Creation

Location:Zone C1 - Room 4Track:Discover Africa

Successful business in Africa is built on trusted local partnerships. Companies that invest in local capabilities, collaborate with SMEs and create shared value strengthen supply chains, increase resilience and unlock sustainable growth.

3 speakers

14:30 - 15:25

Competing in Africa: Why Partnerships Matter More Than Ever

Location:Zone C1 - Room 1Track:Enable Business

Competition in Africa is intensifying. International players, stronger local content requirements, evolving financing models and geopolitical shifts are changing how business is won and delivered across the continent.

14:30 - 15:25

The Power of Africa: Driving Energy Transition and Connectivity

Location:Zone C1 - Room 6 (Rudolf Sallinger Saal)Track:Unlock Opportunities

Africa is at the center of the global energy transition — with vast potential in renewables, green hydrogen, and integrated energy systems that also enable stronger regional connectivity.

3 speakers

15:30 - 16:25

From Community to Opportunity: The African Diaspora Shaping Business and Impact in Austria

Location:Zone C1 - Room 4Track:Discover Africa

Austria’s African diaspora plays an increasingly important role in connecting markets, fostering entrepreneurship, and building cultural and economic bridges between Africa and Europe.

3 speakers

15:30 - 16:25

Nearshoring, Supply Chains & Logistics: Connecting Europe and Africa Through Trade and Value Chains

Location:Zone C1 - Room 6 (Rudolf Sallinger Saal)Track:Unlock Opportunities

Africa is becoming a strategic hub for production, sourcing, and value creation in global supply chains.

3 speakers

15:30 - 16:30

Finance and De-Risk Your Africa Journey: The Right Instrument at Every Stage

Location:Zone C1 - Room 1Track:Enable Business

Companies looking to engage in African often face one key challenge: how to structure financing and manage risk effectively. This info session provides a compact overview of key finance and de-risking instruments available for Austrian companies.

3 speakers

16:30 - 17:30

Business Networking with Drinks

Location:Zone C1 - Foyer

Tuesday, 20 October 2026

09:00 - 18:00

Meetings

Online B2B Meetings - Day 2

Meeting duration:20 minutes time slots

Virtual meetings between Austrian and African company representatives.

Wednesday, 21 October 2026

09:00 - 18:00

Meetings

Online B2B Meetings - Day 3

Meeting duration:20 minutes time slots

Virtual meetings between Austrian and African company representatives.