Updated on 23 September 2026
GTM Strategy & Commercial Expansion
Founder at We Scale HQ
Brno, Czech Republic
About
specialise in go-to-market strategy, market entry and commercial development for companies expanding into new markets.
My expertise covers the full commercial path, from defining the ideal customer profile and prioritising markets to building outbound sales, developing partnerships and creating qualified commercial opportunities.
Areas I work across include:
• Go-to-market strategy and execution
• ICP definition and market segmentation
• Market entry and market prioritisation
• Outbound sales and business development
• Partner and distributor development
• Commercial opportunity development
My industry experience spans technology & AI, energy & infrastructure, industrial & manufacturing, Pharma, and consumer goods & distribution, with a focus on commercial expansion across Europe and Morocco.
Field
- Biotech, Pharma and Cosmetics
- Education
- Energy
- Healthcare
- Industrial Equipment and Machinery
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